Ana Flavia Badue

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My doctoral research examines the social processes entailed in the digitization of Brazilian agribusiness and asks the extent to which digital and algorithmic devices (re)shape imperial, post-colonial, uneven relations. Thanks to the CLACLS travel fellowship, I visited the town of Piracicaba, located in the state of Sao Paulo, Brazil, to conduct ethnographic research. During my stay, I conducted preliminary fieldwork with multiple actors that have been engaged in transforming the Brazilian rural landscape with what they call “disruptive” technologies, entrepreneurship and new forms of capital. I talked to landowners, venture capital investors and startup founders; I attended events; and I visited multiple startups and research centers. My preliminary research enabled me to get acquainted with a set of Brazilian investors who have worked with research centers and agricultural corporations to create a version of the Silicon Valley in Piracicaba. With this material, I could map companies and institutions, and more importantly, I could identify transnational flows of technology, of people and of ideas. I identified, for example, that great part of the technologies that the entrepreneurs elaborate and commercialize in Brazil have already been used in rich countries like the U.S. and Israel. I also found that the rhetoric of the agents engaged with digitizing industrial farming is that these new products can make farmers more independent and efficient, overcome traditional ways of conducting business, and reduce environmental problems. The preliminary findings will inform and orient the next step of my doctoral research, when I will spend fifteen months in Piracicaba to gather more ethnographic material. I expect to expand the discussion about global capitalism while investigating the role of digital technologies and financial investment in the production and reproduction of unevenness.

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